\chapter{OUTREACH AND MEDIA COVERAGE}\label{sec:outreach_appendix}

\change{We have various platforms in place to connect with students and other interested individuals, expanding the scope of our project.}

\section{Website}
    \begin{figure}[H]
        \centering
        \includegraphics[width=0.6\linewidth]{images/outreach/website.png}
        \caption{\ac{CHAOS} website (\url{www.bexus.org})}
        \label{fig:outreach:website}
    \end{figure}

    \change{The cornerstone of our outreach efforts is our website. It serves as a hub for documenting the project's current status and as a launchpad for future \ac{BEXUS} endeavors from Kiel University. It features an overview of our experiment, a regularly updated blog detailing our development progress, and archives of past BEXUS programs and balloon missions, such as \ac{CHAOS}junior (see section \ref{sec:chaosjunior}).}

\section{Instagram}
    \begin{figure}[H]
        \centering
        \includegraphics[width=0.6\linewidth]{images/outreach/insta.png}
        \caption{\ac{CHAOS} Instagram page (\url{www.instagram.com/chaos.bexus})}
        \label{fig:outreach:insta}
    \end{figure}

    \change{To engage with a younger audience, we have established an Instagram presence. Through visually appealing content, including videos and images, we aim to educate students about opportunities in the natural sciences and participation in the \acl{RX/BX} program. Short-video content, particularly Reels, is prioritized by the algorithm. Accordingly, we are planning several videos to broaden our reach. Additionally, we will share updates on development, fabrication, and assembly processes, along with insights into our journey toward the Balloon Launch. To foster a more personal connection, we will introduce each team member over the coming weeks.}

\section{\acs{CHAOS}junior} \label{sec:chaosjunior}
    \begin{figure}[H]
        \centering
        \includegraphics[width=0.8\linewidth,angle=270]{images/outreach/chaos_junior.jpg}
        \caption{Recovery of \ac{CHAOS}junior}
        \label{fig:outreach:chaos_junior}
    \end{figure}

    \change{As part of the "Highlights der Physik" science festival in Kiel, we successfully launched a weather balloon carrying our \ac{CHAOS}junior instrument. The launch attracted many spectators, especially children, who asked engaging questions. We achieved a successful recovery and garnered significant interest in our experiment from festival attendees.}

\section{\acs{DPG} Spring Meeting 2024}\label{sec:dpg_spring_meeting}
    \begin{figure}[H]
        % \centering
        % \subfloat[Name tags]{\includegraphics[width=0.4\linewidth]{images/outreach/name_tags.jpeg}}
        % \qquad
        % \subfloat[First presentation]{\includegraphics[width=0.4\linewidth]{images/outreach/hannes.jpeg}}
        % \caption{\ac{DPG} Spring Meeting 2024}
        \begin{minipage}[c]{0.4\textwidth}
            \includegraphics[width=0.9\linewidth]{images/outreach/name_tags.jpeg}
        \end{minipage}
        \hfill
        \begin{minipage}[c]{0.4\textwidth}
            \includegraphics[width=0.9\linewidth]{images/outreach/hannes.jpeg}
        \end{minipage}
    \end{figure}
    \begin{figure}[H]
        \begin{minipage}[c]{0.4\textwidth}
            \includegraphics[width=0.9\linewidth]{images/outreach/tom.jpeg}
        \end{minipage}
        \hfill
        \begin{minipage}[c]{0.4\textwidth}
            \includegraphics[width=0.9\linewidth]{images/outreach/jasper.jpeg}
        \end{minipage}
        \caption{\ac{DPG} Spring Meeting 2024}
    \end{figure}

    \change{In February 2024, a delegation from our team attended the Spring Conference of the German Physics Society in Greifswald, Germany. Our objective was to inform the scientific community about our project and ongoing developments, which we accomplished successfully. Hannes presented our instrument and the \ac{BEXUS} campaign, while Tom discussed his Bachelor's thesis on photon pathways in the \ac{BGO} scintillator crystal. Jasper prepared a poster detailing the mechanical setup of our experiment.}

\section{NDR Television}\label{sec:ndr_television}
    \begin{figure}[H]
        % \centering
        % \subfloat[Name tags]{\includegraphics[width=0.4\linewidth]{images/outreach/name_tags.jpeg}}
        % \qquad
        % \subfloat[First presentation]{\includegraphics[width=0.4\linewidth]{images/outreach/hannes.jpeg}}
        % \caption{\ac{DPG} Spring Meeting 2024}
        \begin{minipage}[c]{0.5\textwidth}
        \centering
            \includegraphics[width=\linewidth,angle=270]{images/outreach/nicolas_ndr.jpg}
        \end{minipage}
        \hfill
        \begin{minipage}[c]{0.5\textwidth}
            \centering
            \includegraphics[width=\linewidth,angle=270]{images/outreach/ava_hannes_reinraum_ndr.jpg}
        \end{minipage}
    \end{figure}
    \begin{figure}[H]
        \begin{minipage}[c]{\textwidth}
            \centering
            \includegraphics[width=0.7\linewidth]{images/outreach/CHAOS_tagesschau.png}
        \end{minipage}
        \caption{Visit of NDR Television}
    \end{figure}

    \change[5]{Just prior to the launch campaign, our team was visited by NDR television to produce a TV report which aired on the 25th September 2024 \citep{ndr2024}. The report was also published on the website of German news broadcast "tagesschau".}